Field Effect

A complete service for smaller companies

Field Effect MDR, formerly called Covalence, monitors endpoints, networks and cloud services with software Field Effect builds itself, and its 24/7 security operations center investigates and contains threats.¹² Every package includes AI detection and response, vulnerability management, onboarding and support.¹ Alerts arrive as AROs, short for Actions, Recommendations and Observations, which explain each issue in plain language and say what to do about it.¹

In June 2026 the company added a tool that stops employees from uploading sensitive data to AI services such as ChatGPT and Claude and blocks AI features in cloud software from sending data where it should not go.³ Field Effect plans to sell it on its own to companies of any size.³

A published price range per user

Field Effect MDR comes in three packages, MDR Endpoint, MDR Core and MDR Complete, and typically costs $5 to $25 per user per month depending on the package, the number of users and the deployment.¹ It never charges by device or data stream, and setup and onboarding are included.¹ Optional upgrades include extended log retention, dark web monitoring and security awareness training, and buyers who go through an MSP will pay whatever the MSP adds for its own services.¹

From Canadian intelligence to 12,000 customers

Matt Holland worked in the Tailored Access Operations group of Canada's Communications Security Establishment before founding Linchpin Labs, which he sold to L3 Technologies in 2018 for US$200 million.³ He and co-founder Andrew Loschmann then built Field Effect in Ottawa, Ontario, to give small businesses the kind of protection large companies get, and Holland spent tens of millions of dollars of his own money on it before its first outside funding, US$30 million led by Edison Partners of Princeton, New Jersey, in 2022.²³ At that point it had 175 employees, and Telus was reselling it to clients of its managed security business.²

The Globe and Mail reported in October 2026 that Field Effect's customers had grown to 12,000 companies from about 9,000 in under four months and that annualized revenue was approaching 50 million Canadian dollars, up from 26 million a year earlier.³ Holland aims to raise US$100 million in 2027.³

How it compares with Huntress and Blackpoint Cyber

Huntress publishes a per-endpoint price for its managed EDR and is one of the most widely used services among MSPs. Blackpoint Cyber sells only through MSP partners on quoted prices. Field Effect prices per user and builds its own endpoint, network and cloud monitoring, so one license covers more than the endpoint agent.

Limits

The $5 to $25 range is wide, and buyers need a quote to know where they fall within it.¹ Some PeerSpot reviewers found ARO responses slower than they wanted or the licensing process awkward, and one suggested adding phishing simulation and security training.⁴⁵ Field Effect is privately held, so the growth figures above come from the company.³